Grow

Companies that provide outstanding on-boarding and service activities leading to satisfying customer experiences are not only able to keep their customers, they also earn up-sell and cross-sell opportunities. Satisfied customers provide a higher propensity for account growth and StarTek helps companies create and convert those opportunities.

Service to Sales
Companies undertake many marketing and advertising efforts to convince their customers to buy an additional product or service. However, if a customer contacts a company and receives outstanding customer care, technical support, and product support, customer interaction can lead to an immediate sales opportunity. This process, known as “service to sales,” offers companies a way to increase conversion rates while providing lower cost of sales. Conversion rates are higher and cost of sales is lower because the customer has already decided to call you and is engaged, without having to be prompted by a large spend in marketing and advertising. StarTek provides higher revenue per service call because we have representatives and home agents who treat customers well, can resolve their issues, and are trained to capture service-to-sales opportunities.

Up-sell and Cross-sell Programs
Whether providing direct response services for marketing campaigns or enabling companies to test new offerings with existing customers, StarTek is an expert at converting opportunities to sales. Companies spend a great amount of time and money to develop up-sell and cross-sell opportunities with their customers, and we consistently outsell other internal and external providers.

Our ability to provide higher conversion rates and improve the average revenue per sale is derived from our core focus on treating the customer well. We select managers and representatives who not only have a sales mentality, but are dedicated to helping customers. StarTek also employs a proven sales training methodology that all our sales and service representatives expertly employ and they are supported by dedicated management teams. By working with our clients and providing a true sales team culture, we are able to achieve superior sales results.