News & Insight

STARTEK in the News: Survey Spotlight It’s no secret that the world of customer engagement is changing in response to emerging digital communication channels and social media networks. But we wanted to dig deeper to understand how today’s consumer uses social media and connected devices to interact with brands, as well as their unique preferences, experiences and expectations for communicating across different channels. Read More
STARTEK Brand Warriors Improve At STARTEK, our Brand Warriors are absolutely the key to our success as a business. For this reason, we regularly share collective ideas around our company’s core values as a way to keep the conversation relevant and inspire each other to achieve greatness in our work. Read More
Local STARTEK Communities Prepare for Back-to-School STARTEK teams across the country helped their local communities get ready for another exciting school year ahead. The STARTEK Hamilton Center partnered with The Fitton Center as well as other local businesses and organizations to give away free school supplies and haircuts to Hamilton City Schools students. Children and their parents flocked to the event after seeing updates on social media, forming a massive line for the free school supplies including notebooks, pens and book bags. Read More
Roll Call: Trends and Challenges for Online Education Emerging technology is paving the way for digital learning and online education. According to a recent survey, one in four students are taking at least one distance education course, and over 2.8 million students are taking courses exclusively online. In response, educational institutions are faced with the challenge of providing ongoing quality student care while simultaneously cutting costs and increasing operational efficiency. Read More
Survey Says: Digital Communication Dominates Customer Engagement The way consumers interact with brands is changing quickly as new mobile devices, wearable technology and social media platforms continue to enter the market. Digital and social media now dominate customer engagement, which makes it imperative for brands to understand how customers prefer interacting on different channels. Understanding more about how, when and why customers connect with companies digitally helps brands identify the best channels, messages and engagement strategies to deepen... Read More
STARTEK to Present at the 2016 CCNG Executive Summit During the Digital Care session, Weingardt will discuss the importance of meeting your customers in their channel of choice. Customers expect a personalized engagement that is seamless and consistent across all touchpoints, and they expect to engage whenever and however they want with brands. In response, companies must embrace an omnichannel approach to customer engagement to drive loyalty, maximize revenue, and create competitive differentiation. Read More